Hot! Connecting HootSuite to Google Analytics

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If you’re using social media for your business, HootSuite makes your posts extremely easy to manage. It’s an efficient way to keep social media under control and within your grasp. If you need a quick rundown of HootSuite and how it can benefit your business, check out our previous HootSuite post.

If you are a member of HootSuite Pro (you should be – you can have unlimited social profiles AND it’s only $5.99 per month), you have yet another option available to you – connecting your HootSuite account to Google Analytics. Should you choose to connect the two, you will have the ability to run a Google Analytics report right from HootSuite.To grant access for HootSuite to connect to Google Analytics, simply follow these easy steps.

First, locate the Analytics link on the Menu bar.

HootSuite Analytics

 

 

 

 

You will then be taken to this screen:

HootSuite Analytics

You will need to click on Quick Analytics to create your Google Analytics Report.

 

 

 

 

 

HootSuite Analytics

Since we’re creating a Google Analytics Report, you will want to choose the Google Analytics option.

 

 

 

It’s likely that you’ve never created a Google Analytics Report from HootSuite, so you will be presented with this message:

HootSuite Analytics

Click Add Google Profile to create your Google Analytics Report.

 

Once you’ve clicked that, you will be taken to a new window that will ask you to log into your Google Account. Use whichever account you’ve used to set up your Google Analytics. You will then be presented with the option to Grant Access or Deny Access. Click Grant Access to allow HootSuite to access your Google Analytics account.

Any questions? Comments? Leave it in the comment box below!

 

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

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