Saturday, March 25, 2023

Meals Waste Motion Week – MoneyMagpie

Studying Time: 6 minutes

It’s Meals Waste Motion Week! Final 12 months we launched a marketing campaign with our founder and private finance professional Jasmine Birtles to legalise Freeganism within the UK. You possibly can signal our petition and assist battle meals waste right here. 

However it’ll take greater than legalising Freeganism to cease meals waste and assist feed our nation. That’s one of many explanation why the third annual Meals Waste Motion Week marketing campaign is going down sixth – twelfth March 2023. The theme for 2023 is ‘Win. Don’t Bin.’ and it’ll exhibit how priceless meals is in our lives, the way it unites individuals and the way utilizing up all the pieces we purchase saves cash, time and the planet.  

The marketing campaign goals to extend residents’ confidence in ‘utilizing up leftovers’ by selling a variety of expertise that may be simply adopted however probably have the best impression on decreasing meals waste within the residence. 

This 12 months goals to construct on the unbelievable success of the 2022 marketing campaign, which noticed it go worldwide for the primary time with assist from 80 organisations throughout 12 international locations.  


In 2022…  


…Meals Waste Motion Week impressed residents internationally to waste much less meals, working a marketing campaign throughout social, PR, and digital channels. The marketing campaign reached over eight million individuals within the UK, with an enormous 55% of them saying they did one thing about meals waste consequently.  


There are a variety of the way to assist the week: via direct sponsorship; working occasions and PR exercise; and thru serving to to unfold the marketing campaign’s key messages throughout your personal networks. 


And now… 


To make it as simple as potential so that you can become involved, the location has produced a Meals Waste Motion Week 2023 Marketing campaign Toolkit, which incorporates the belongings and steering you should assist assist the marketing campaign.  

All belongings can be found in English and Spanish: Obtain the Meals Waste Motion Week Companion Pack together with the toolkit to begin planning how one can become involved. 

In case you are excited by supporting Meals Waste Motion Week, please get in contact at 



prevent food waste

Right here’s a listing of a few of the teams across the UK working arduous to battle meals waste and put meals on the desk for a lot of households throughout this troublesome time. 



Maybe one of many largest and most well-known teams with a mission to battle meals poverty is FareShare. They work nationally to redistribute meals, and they’re made up of 18 impartial organisations throughout the UK. They take the very best quality surplus meals from all corners of the meals trade and distribute it to greater than 10,500 frontline group teams. 

These teams embody faculty breakfast golf equipment, homeless shelters, group cafes and older individuals’s lunch golf equipment. Each single week, FareShare present sufficient meals to make a million meals for weak individuals. 

England Worldwide footballer Marcus Rashford has additionally been an envoy of FareShare since March 2020. Since he started, he has not solely raised consciousness of kid starvation inside the UK, however he has raised sufficient cash to allow Fareshare to have delivered 21 million meals. 

You will discover out extra about FareShare right here. 



UKHarvest is a not-for-profit perishable meals rescue operation that collects high quality extra meals from industrial retailers and delivers it, direct and freed from cost, to charities. They supply a lot wanted help to weak individuals, accumulating surplus meals from all forms of meals suppliers, together with fruit and vegetable markets, supermarkets, motels, wholesalers, farmers, occasions and eating places. 

In addition they have group kitchens and meals hubs throughout the south of England. On-line, you’ll be able to watch their cooking movies, browse their enormous vary of scrumptious recipes to stop meals waste, and even take part with free cook-alongs! 



You might not have heard of WRAP, however you’ll most positively have heard of their well-known Love Meals Hate Waste marketing campaign, launched in 2007. It is a well-known marketing campaign which raises consciousness of meals waste and offers steps on how people can cut back their very own meals waste. 

They consider in difficult attitudes, behaviours and mindsets to make sure everybody is aware of the worth of meals. They encourage individuals to solely purchase what they want, eat what they purchase, and retailer their meals accurately to stop waste. 

You possibly can learn extra about WRAP and their campaigns to battle meals waste right here. 



Meals Works Sheffield declare to save lots of 500 tonnes of meals a 12 months from going to landfill – an unbelievable feat. To do that, they use high quality surplus and domestically grown elements to make scrumptious foods and drinks. In addition they gather and share this surplus for his or her market, the place you’ll be able to gather a field of meals every day. 

Via their very own farm, additionally they help in native meals manufacturing and participate in group rising. They state the significance of rising meals domestically, not solely to cut back the necessity for transportation, storage and preservatives, however to enhance the meals cycle. 

You will discover out extra about Meals Works Sheffield right here. 



Arrange in 2016, The Felix Challenge is a London-based redistribution charity which goals to sort out meals waste and meals poverty. They rescue good, nutritious surplus meals that can not be bought and would in any other case go to waste. The nice factor is, they satisfaction themselves on getting plenty of contemporary fruit and greens, salads, meat, fish and baked items. 

They obtain meals from over 539 suppliers. These suppliers embody supermarkets, wholesalers, farms and eating places. It’s then sorted and delivered to a whopping 1,00 charities, faculties and vacation programmes throughout the capital metropolis. Meals from the meals trade which might have in any other case gone to waste is as a substitute given to weak individuals, homeless individuals and individuals who can’t afford to purchase common meals. 

Learn extra about The Felix Challenge’s work right here. 



FoodCycle have had a imaginative and prescient to make meals poverty and meals waste a factor of the previous since 2009. Each single week since they opened, they’ve nourished and fed hungry individuals of their communities with scrumptious meals. In addition they hope to fight loneliness, offering nice dialog throughout these meals. 

They’ve a number of quite simple and nice goals. Not solely do they want to nourish the hungry, bettering vitamin and decreasing starvation by cooking meals for these in want, however they assist to assist psychological well being and wellbeing on the identical time, creating welcoming areas for individuals from all backgrounds and walks of life. 

Discover out extra right here. 



Plan Z Heroes was established in 2011, when the founders determined to place an finish to meals waste. They created a meals donation platform which permits companies and the meals trade to rapidly and simply submit their surplus meals donations on-line. Close by charities and group teams can then declare this meals and gather it from their London base. 

Their platform at the moment has over 1,000 companies, charities and volunteers. In addition they work with companies throughout the provision chain – growers, producers, caterers and bakeries. Plus, over 50% of the meals they redistribute is contemporary and nutritious, equivalent to fruit, greens, meat, fish and dairy. 

Discover out extra about Plan Z Heroes’ work right here. 



Free Food

Too Good To Go

Some of the well-known apps preventing meals waste, Too Good To Go permits eating places, cafes and bakeries to listing their leftover meals that might in any other case be thrown out. Customers can browse the map to see what is offered domestically to them and choose up a bag of products – often called a ‘magic bag’ – for a really low price. 


Karma is much like Too Good To Go, in that meals is obtainable at a closely discounted value. Customers are capable of rescue contemporary meals from eating places, cafes and bakeries close to them. Nevertheless, as a substitute of getting a shock bag, customers can see precisely what is offered at every location. To date, Karma has rescued over 4 million meals and saved 1,800 tonnes of CO2. They’ve 1.4 million app customers in 225 cities worldwide. 


One other well-known meals waste app is Olio. Olio permits individuals to share undesirable meals and items with neighbours and folks of their native space. Individuals are free to share something from undesirable items to meals that received’t get eaten, and even produce from native supermarkets that’s on the final day of its use by date. Olio additionally companions with catering, hospitality and retail companies to choose up surplus meals 24/7 and ship it out into the local people. 


That is one other nice app. FoodCloud connects supermarkets and companies within the meals trade with charities and group group to donate their surplus meals. These teams embody household assist providers, homeless shelters and extra throughout the UK. An outline of the meals out there is uploaded, and charities get a notification that meals is offered to be collected. 


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