Egnyte for CPA’s | Zincubate

Hot! Egnyte: Your Bookkeeping Data Storage Solution

You may have seen our recent posts about Egnyte and cloud storage here on Zincubate. Cloud storage is becoming increasingly popular among businesses and Egnyte is our online storage solution. In the bookkeeping/accounting/CPA industries, data storage is significantly important and so is the choosing of a data storage company. If you’re looking outside your own servers, Egnyte is a perfect solution for your data storage needs.

EgnyteShare Financial Information Securely

When it comes to accounting, nothing is more sacred than financial statements and documents. With Egnyte, you don’t need to worry about any breaches of security. Egnyte knows the importance of your customers’ and company’s financial information and it protects your information through five awesome layers of security (check out our Egnyte security overview post here).

When you rely on sharing files over email or USB drive, you run the risk of that information falling into the wrong hands. With Egnyte, you can upload and share files with your company and be sure that the information is getting to only the person that needs it. Another added bonus is that you can set file expiration dates – this is great for time-sensitive financial data.

Hold Information – Even After It’s Gone

In accounting and bookkeeping, accidents can happen: someone shreds and important tax return accidently or an income statement is lost in records. With Egnyte, you don’t need to worry about data recovery. Administrators have the option to access files even after they’re trashed (within a certain timeframe).

Control File Access

With Egnyte, you can grant permission for certain users to have access to certain documents. Are there documents within a subfolder that you don’t need your junior accountant to see? By adding permissions and controls to folders, you can be positive that your employees are viewing what they need to view.

More Value for your Budget

Purchasing and maintaining your own servers can become expensive. Along with that, you may also need to purchase and install your own virtual private network (VPN). With Egnyte, you can alleviate some of those expenses. There are plans and prices available for every kind of company (from 5-10,000 people). Stretch your IT budget a little further using Egnyte.

For more information, take a look at our Egnyte overview post or visit www.Egnyte.com.

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

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Weebly Web Builder Tool | Zincubate

Hot! Weebly Web Builder Tool

Weebly is a web development tool for businesses of all sizes. The benefit of this particular FREE online tool is that you do not need much more technological proficiency than you would for Microsoft Word. It’s fast, easy, and secure.

Drag and Drop

The best feature of Weebly is that it offers you the ability to drag and drop content, images, and many other multimedia features onto the web page without knowing the ins and outs of HTML and CSS. There are hundreds of templates to choose from – once you select one, you can customize the site to suit your company’s color scheme.

Websites built with Weebly.com enable you to add a blog easily. Once the appearance of the site has been established with a template and color scheme you like, adding the blog (through clicking on the “Settings” tab and adding a new page – then selecting the blog template) is easy.  The reason that the blog is so important is because search engines crawl or catalog)websites based on the addition of new, original content. Not only that, but  search engines also catalog information based on the frequency with which it is published. The bottom line is that good, frequent additions of content are very important for you to rank for keywords in Google search results.

Cloud Hosting – Fast, Secure, Reliable

Another benefit of choosing Weebly as your web development tool is the powerful hosting that is offered to you – again, for FREE. Cloud servers ensure that your website is not down when others may be. Traditional location-based servers can be much less reliable and are more susceptible to damage and downtown when the physical location is affected (such as during a thunderstorm or natural disaster that forces an electrical outage). If you prefer to use another cloud based hosting (for use with a WordPress or Joomla website), we recommend Liquid Web. (We will discuss more some of the benefits of LiquidWeb.com in a future article, but for now it is good just to mention it for you to check it out).

Multimedia Features and the iPhone App

There are multimedia features that offer you the ability to publish videos and edit pictures. If you have some technical proficiency, you can even embed YouTube videos on your site with some simple coding. Recent developments from Weebly include an iPhone app for use when you are not in front of your computer. This feature was designed to help keep up with business world on the go.

What’s the Rub

The only downside to Weebly is that the cost for registering a domain name (you are offered a domain such as www.sample.weebly.com at no cost) through Weebly.com can be more expensive than purchasing one through www.GoDaddy.com. There is a work around in that you are able to purchase your domain name and point the DNS records to Weebly’s hosting, which allows you to save money and still enjoy all of the benefits of the simplicity that Weebly offers. Weebly is a perfect option for businesses with a smaller online marketing budget or for those entrepreneurs who would like to do it themselves. Check them out at Weebly.com.

Author

Matt Visaggio

Matt is a go-getter and night-owl. Married with a little girl, he enjoys spending time with his family and sleeping in (or at least remembering what it was like….) Matt formerly worked in the public sector and earned his Master’s degree in Public Administration. He is an avid reader and spends his time pouring over technology trends and marketing solutions for small business. He is a geek at heart and lives to learn and teach.

112 Comments

A New Way to Market Through Social Media: Photo Sharing | Zincubate

Hot! A New Way to Market Through Social Media: Photo Sharing

People sharing their thoughts, tips, and knowledge online is nothing new. Blogging has been around for quite some time and has simply evolved into something bigger (or smaller if you’re talking about content) and more connected. We are now connected to each other in many ways at all times. We’ve got social communities that link people together like never before – I can find potential jobs on LinkedIn, follow my favorite celebrities on Twitter, and see updates from distant relatives on Facebook. These social networks aren’t faltering by any means, but we are beginning to see a shift in the way we share things.

Say Hello to Visual Marketing

I was reading an article about the rise of sharing images on social media outlets. People are sharing images left and right on Facebook and Twitter, and have even seen the introduction of a social network that relies solely on images: Pinterest. Content is still #1, but can a picture send a message more effectively than words? It’s clear that the sharing of photos on social networks is going to become yet another one of the ways to market a product, but will it work?

According to this article, 44% of respondents are most likely to engage with brands that post pictures more than any other media. This can be extremely beneficial for companies that are in certain industries, particularly fashion and food. I am a big fan of how Detavio Samuals, the EVP of Client Services at GlobalHue, explains imagery in social media posts. He refers to them as “movie trailers for written content.” Users can see if the post interests them or not, and move on. Starbucks

From personal experience, I’ve also noticed a difference in the way people are sharing. I sift through more pictures of my friends’ “fantastic” lives than read about them (which is fine with me). And as a consumer, I can see why companies are slowly turning their focus to sharing photos and images to connect with customers. Just today, Starbucks announced the addition of their seasonal Pumpkin Spice Latte through an image on Facebook. Seeing a picture of it made it more exciting and also made me want to go out and buy one immediately (being the Starbucks addict that I am).

Interacting With Customers Through Visual Marketing

Sharing photos online isn’t just about show-and-tell, it’s also another way to interact with your customers and keep the conversation going. For example, Coca-Cola recently uploaded a photo asking users what Coke goes with. Their answer(s)? Everything! Coach, the luxury clothing and accessory line, has also taken notice of the rise of visual marketing. To solicit writers for their Legacy Issue of Coach Magazine, the company started off with a photo share. Using imagery seems to be a great way to keep customers both engaged and informed. Social networks for business are great ways to communicate with customers – if you’ve got something to show to your customers, show it! If they like it, they’ll read it.

Do you share photos with your fans, followers, etc.? Have you noticed a difference in customer interaction? Leave your thoughts in the comments!

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

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37 Signals offers pay-in-advance for their customers | Zincubate

Hot! 37 Signals offers pay-in-advance for their customers

basecamp icon37signals, makers of Basecamp and its sister applications, Highrise, Backpack and Campfire have recognized that customers might want to manage their cash flow better and make their subscription payment in one go.  To satisfy this need, they have now introduced a pay-in-advance scheme for their clients, which allows clients to simplify their billing.

Customers can now pay for any and all of the 37signals application in one lump sum.  Each individual monthly payment is then taken by 37signals against that credit instead their bank account or credit card being charged each month.  When the upfront paid balance drops below a certain point, 37signals will email to let you know so you can top it up.

Setting up a lump sum payment is very simple  – customers can simply click the ‘Account’ link that appears at the top of each screen of the 37signals applications.  From there, a click on the link for the lump sum payments to add the credit.

Once an advance payment is made, customers still receive a formal invoice on a monthly basis.basecamp

37signals is one of the leading providers of collaborative software-as-a-service applications with their flagship product, Basecamp, one of the most popular online, project management subscriptions services currently on the market.  With a variety of payment packages, starting at $49 per month for 35 projects and 15Gb storage, through a mid-range option at $99 for 100 projects and 30Gb, to the top of the range account at $145 per month for unlimited project with 75Gb of storage. All offer unlimited users.  The introduction of the pay in advance facility helps 37signals customers plan ahead with their finances, an option that will be particularly welcome for smaller companies – allowing them to secure the use of an application that can be business critical at a time they know they have the finances in place.

For more information on Basecamp and its sister applications, please visit: http://basecamphq.com/

Author

Jan Birley

Jan holds a PhD in computing and started out in software development and IT training. She built a strong career as a project and program manager focusing on IT in the Health Service sector. Jan specializes in taking greenfield and immature services/departments to effective business-as-usual operation and is currently responsible for the delivery of clinical assessment forms into a high profile clinical system. Jan has authored 100′s of articles on project-management related topics.

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ProofHub Launches its Browser-Based Mobile App | Zincubate

Hot! ProofHub Launches its Browser-Based Mobile App

This is a guest post by Sharon Thomson, a project manager for ProofHub. Here, she provides an overview of ProofHub’s new mobile app that will help project managers run a project from the palm of their hands.

ProofHub has just announced the launch of its new mobile web app, allowing users to use its popular online collaboration tool from any device that supports WebKit browser.

proofhub-mobile-app

The era of managing projects in your palm is here. With ProofHub’s mobile app, you can carry all your projects in your pocket! With the new mobile app, you’re able to check out important updated and work statuses by quickly browsing ProofHub’s mobile app interface. Also, you’ll also be able to check the status of multiple projects in a centralized location and be able to feel the pulse of each project throughout the entire day.

The main goal behind launching ProofHub Mobile is to allow project managers to check on important updates regarding any project at any time of the day. Quickly bounce in and out of the app to check the status of projects – no more missing out on crucial deadlines and client meetings.

With ProofHub Mobile, you’ll be able to get access to features like to-dos, milestones, discussions, and more right on your mobile device. In addition, all projects within your ProofHub account will be available in a web interface allowing users to create to-dos, set milestones, add comments, and initiate discussions.

Utilizing only the most current technologies, ProofHub Mobile will work on any device running iOS, Android, or Windows operating systems. The app is free – all you need is your existing account information (which range from $15-149 per month based on your needs). The basic package allows you to manage 10 projects at a time with storage space of 1GB with the largest package allowing you to manage unlimited projects with storage space of 80GB.

Now, with ProofHub Mobile, you’ll be able to manage multiple products from the palm of your hand with ease.

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

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Techies for Egnyte | Zincubate

Hot! Egnyte & Web Development: The Perfect Pair

We have a bit of background in the world of web development, and we know there isn’t anything more important than the sharing of files and documents. Information is shared and transmitted back and forth between client and web developer from the moment a deal is made. From that moment on, constant communication flow is extremely important to both serve the firm and the client. Cloud storage is awesome for a web development firm, and Egnyte is your go-to company/product/service.

EgnyteShare & Collaborate Online

Clients often have ideas of how they want their website developed and how it should look. With Egnyte, clients can upload their notes, thoughts, ideas and images for their new website (and vice versa). When you’re on the other side as a developer, you can make suggestions and upload media such as PSD or PDF file of how the development of the site is coming along.

If you’re a web development firm commissioning work from a graphic designer, you could allow them access as well. Have them upload their work, and you can make edits/suggestions from there. One main benefit Egnyte provides is the ability to constantly have the most updated version of any document or file uploaded.

Access To Files Anytime & Anywhere

If you’re a web developer, you probably already know that you hardly ever need to work with your clients face-to-face. Some of your clients might even be across the country! With a great service like Egnyte, you can collaborate at all times. Another great feature of Egnyte is the availability of mobile applications. You can be connected at all times – even when you are offline.

More Value for your Budget

Purchasing and maintaining your own servers can become expensive. Along with that, you may also need to purchase and install your own virtual private network (VPN). With Egnyte, you can alleviate some of those expenses. There are plans and prices available for every kind of company (from 5-10,000 people). Stretch your IT budget a little further using Egnyte.

For more information, take a look at our Egnyte overview post or visit www.Egnyte.com.

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

9 Comments

File Servers – Egnyte | Zincubate

Hot! File Servers – Egnyte

egnyteEgnyte Cloud File Server is an online service that offers the facility to upload and store documents and files allowing organizations to securely store, share and back up their critical business files and it offers the ability to work with documents in a variety of different ways giving a serious level of flexibility to its users.

How does it work? Well, you can upload individual files or multiple files in one go. You can upload using the file transfer protocol (FTP) or using the Egnyte web interface.  Documents and files can be organized into folders and folders can be bookmarked.  Bookmarked folders are then available for quick access through the Egnyte bookmarks view.  Folders can be shared amongst users and permissions can be set to offer a level of protection over stored information.

A real bonus for users is that their Egnyte storage space can, in fact, be mapped as a Windows network drive, which means that users simply see it as an integral part of their Work-based IT provision.  This does take a little technical know-how, to download the custom MapegnyteDrive app and run it locally, but really, this does all the work to get your Egnyte network drive set up and ready for use.

Egnyte offers two levels of user access:

  • Power users – these are employees of the organization and are given access to all the key features of Egnyte Cloud File Server.
  • Standard Users – these are users who are given access to the specific shared folders to which they have been given permissions through a web browser interface.

With a recent facelift to its user interface, it has introduced context sensitivity, only showing the appropriate controls for the currently selected feature, to enhance its already easy-to-use features.

So what does it cost?

Egnyte is pretty standard in its pricing structure. It offers 3 different subscription offers:

  • Group at $24.99 per month:
    • 5 employees
    • 150Gb storage space (maximum file size of 2Gb)
    • Desktop sync
    • Enterprise-class security
    • Office at $44.99 per month:
      • 10 employees
      • 1Tb storage space (no maximum file size)
      • Desktop sync
      • Enterprise-class security
      • Support for FTP
      • Enterprise at $12.99 per employee per month:
        • Unlimited employees
        • 3Tb storage space per month (no maximum file size)
        • Desktop sync
        • Enterprise-class security
        • Support for FTP
        • Plus a range of other features including integration with Salesforce.com, premium level support and audit reporting

To check Egnyte out before you commit, a free 15 day trial period is offered and you don’t need to give your credit card details for this.  For more information and to sign-up, please visit: www.egnyte.com.

 

Author

Jan Birley

Jan holds a PhD in computing and started out in software development and IT training. She built a strong career as a project and program manager focusing on IT in the Health Service sector. Jan specializes in taking greenfield and immature services/departments to effective business-as-usual operation and is currently responsible for the delivery of clinical assessment forms into a high profile clinical system. Jan has authored 100′s of articles on project-management related topics.

2 Comments

Basecamp Breeze – So what is it? | Zincubate

Hot! Basecamp Breeze – So what is it?

We all know there are problems with using email as a principle method of communicating, yet we all love email!  How many of breezeus rely on distribution lists to communicate with different groups of people, whether through work or social groups?  One person leaves, another joins, the list needs updating!   Worse, maybe you refer back to an older email and copy that distribution list directly into a new email and you’re back to square one with the original list which is not the correct one!  You may send out an email to a group of people and someone with a useful reply clicks Reply instead of Reply to All so the message doesn’t reach the whole group! Add to this that, in the whole scheme of email applications, not many offer organised distribution lists.

So, maybe it’s more likely that you don’t have a recorded distribution list and you find yourself typing out each email address each time you send a mail out to a group, which can mean people get left off (it’s very easy to forget someone and the risk of this gets bigger as the group gets bigger!). It’s also very easy to mis-type an email address so the intended recipient doesn’t get the message.

There has to an easier way – and there is!  It is Basecamp Breeze.

Basecamp Breeze came into existence to solve just these problems. There are other tools around, such as, Google Groups but they can be less than straightforward to set up and manage.  So what does Basecamp Breeze offer?  Well, all group email Basecamp imageaddresses are recorded in one place so the group accesses the same list of email contacts – Fab!  Add to this that it is exceptionally easy to use and reliable and it’s very quickly proving itself to be a winner.

A Breeze email group can contain up to a maximum of 50 people, which is ample for most needs.  To set up a group Breeze email address is one time payment of $10 and it can then be used by the whole group as often as is needed with nothing further to pay, ever!

To sign up for a Basecamp Breeze email address for your group, please visit: http://basecamp.com/breeze

 

 

Author

Jan Birley

Jan holds a PhD in computing and started out in software development and IT training. She built a strong career as a project and program manager focusing on IT in the Health Service sector. Jan specializes in taking greenfield and immature services/departments to effective business-as-usual operation and is currently responsible for the delivery of clinical assessment forms into a high profile clinical system. Jan has authored 100′s of articles on project-management related topics.

HIPPA Approved File Server | Zincubate

Hot! HIPAA-Approved Cloud Storage Through Egnyte

Working in the medical field, nothing is more important than patient information and keeping that information private. Sharing of medical information without patient consent is a serious crime and that calls for serious repercussions. When you’re a medical professional, you sometimes need to share information with nurses, pharmacists, etc. With Egnyte, it’s easier (and more secure) to share those files and documents with peace of mind.

EgnyteCollaborate on Your Medical Treatments

In the past, medical professionals used to share patient information through email, FTP, and USB drives, but these have flaws when it comes to security. When you use Egnyte, you can share files and collaborate in real-time knowing they are safe. Using Egnyte’s security system (check out our overview of Egnyte security here). You can create folders for different patients and you can give specific users certain access. Another great feature of Egnyte’s file sharing is the ability to put an expiration on a file or link – this is great for sensitive medical information that doesn’t need to be permanently displayed.

HIPAA (The Health Insurance Portability and Accountability Act of 1996) is a federal law that restricts access to individuals’ private medical information. Egnyte is currently HIPAA-certified which will ensure that your information will be protected to the highest of standards.

More Value for your Budget

Purchasing and maintaining your own servers can become expensive. Along with that, you may also need to purchase and install your own virtual private network (VPN). With Egnyte, you can alleviate some of those expenses. There are plans and prices available for every kind of company (from 5-10,000 people). Stretch your IT budget a little further using Egnyte.

For more information, take a look at our Egnyte overview post or visit www.Egnyte.com.

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

9 Comments

Egnyte For Lawyers | Zincubate

Hot! Keep Your Legal Documents in the Cloud with Egnyte

As a lawyer, you probably know what it’s like to search and search through boxes of paper documents for case preparation. In most industries – especially legal – it’s extremely important to have every bit of information in order to keep things honest and clear. Going paperless might seem like a huge leap for your firm, but Egnyte can make that jump a little easier than you think.

No More Endless Searching

You’re probably been presented with an abundant amount of information for every new case you receive. Take those documents and put them into the cloud with Egnyte. When you use Egnyte, you can search for any document you need and it does the work for you. Do you ever give your legal assistants or interns the daunting task of searching through box after box for that one piece of information? You can’t replace them with Egnyte, but you can definitely free up some of their time to work on other (more useful) things!

EgnyteKeep Confidential Information – Confidential

Use Egnyte to be certain that your legal documents are safe and secure. With its five layers of security protection, you can be absolutely positive that your case information is kept completely confidential. Privacy can be a huge concern for anyone working in the legal industry, and Egnyte can ease that concern with its awesome security practices.

Have Information At All Times

Have you ever had a client or partner call and demand information from you regarding a case? Chances are, this has happened to you at one point. When you’re using Egnyte, you can have all information at your fingertips at all times. Take advantage of their mobile apps – they’re available for iPhone, iPad, Kindle Fire, and others.

More Value for your Budget

Purchasing and maintaining your own servers can become expensive. Along with that, you may also need to purchase and install your own virtual private network (VPN). With Egnyte, you can alleviate some of those expenses. There are plans and prices available for every kind of company (from 5-10,000 people). Stretch your IT budget a little further using Egnyte.

For more information, take a look at our Egnyte overview post or visit www.Egnyte.com!

Author

Kristen Bachmeier

Kristen is a graduate of Florida Gulf Coast University and holds a BS in Marketing with a minor in Advertising. Kristen started as an intern for Atilus and spent two months getting caught up in all things tech. When not immersing herself in blogging and social media marketing, she likes to spend her time drinking coffee, kayaking, shopping, and going to theme parks (preferably Disney).

4 Comments